Latest Windows 10 Build Interrupts Firefox and Chrome Installations

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Microsoft is trying a new tactic to get people to use its Edge browser: a warning dialog box that interrupts the installation of other browsers like Mozilla Firefox or Google Chrome.

Microsoft has previously pushed notifications to Chrome users to tempt them to switch to Edge, used OneDrive ads in File Explorer and preloaded a variety of apps in Windows 10.

This is not the first time we have seen Microsoft promoting Edge when users attempt to use other browsers. It's user-hostile behaviour, and it feels cheap and scummy.

This change is part of Windows 10's October 2018 update, which was looking pretty good until now. When a user clicks to initiate the browser install process, they will be greeted with a warning that states: "You already have Microsoft Edge - the safer, faster browser for Windows 10". We have a serious bone to pick with Windows 10's development team here: This message sounds like it's about safety, but it's just about Microsoft's profits. They were offered two options: "Open Microsoft Edge", and "Install Anyway". Windows 10 also gives users the ability to disable the prompt altogether, but if any technologically illiterate individual sees a window pop up informing them that the software they are about to install is "unsafe", chances are they will heed that warning.

There is one area where Edge clearly lags behind rival browsers, extension support.

Eliud Kipchoge destroys marathon world record in 2:01:39
Kipchoge came agonizingly close to sporting immortality by almost running the first sub two-hour marathon previous year . The women's victor was Kenya's Gladys Cherono , who set a women's record for the Berlin race with a time of 2:18:11.

On the other hand, Google was called out earlier this summer for a YouTube redesign to improve loading speeds - that required running on the Chrome browser.

It makes me wonder what sort of feedback Microsoft was expecting to receive from this particular test.

Thanks to their past actions in this arena, Microsoft has an uphill battle to make Edge more appealing - and their opening salvo feels more like a shot across the bow. (Choice is better without the serious side-eye.)" Vivaldi CEO Jon von Tetzchner told CNET, "This is sadly another example of Microsoft using their monopoly position. "Microsoft should focus on building great products instead and win users".

However, there are some caveats, WDAG is only available in the Pro and Enterprise editions of Windows 10 and requires PCs to have the hardware and BIOS settings needed to support Hyper-V virtualization.

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