Google Rebrands Feed as 'Discover,' Adds It to Google Mobile Homepage

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Below is an example of how to trigger a Google-constructed AMP story on a search for Michael Jordan. The company says it wants to help users resume tasks where they left off, as well as get familiar with new hobbies and interests. We haven't been fans of it since that major change, but this week, Google is changing it yet again with a new name, new features, and a new look. It's no surprise that Google is using advancements in artificial technology to underpin these fundamental shifts. Starting this week, when you view an individual image, you'll be able to see more context about it via captions included from the title of the site containing it.

All to make searches easier.

The minimalist search page, of course, remains intact.

Google was under fire anew from privacy advocates for a change that automatically signs users into Chrome browsers on desktop computers when they sign into any of the company's other services such as Gmail or search. You can delete items right from this activity card.

Google is also making Search a more visual experience by adding more "featured videos" at the top of search results.

What's more, Google Discover show users content and articles in different languages. It will debut later this fall. You can grab anything that appears in your Activity Card and add it to a Collection.

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On Thursday, the company celebrates its 20th birthday, and although searching for something on the internet has commonly become "googling", the company itself has become a part of the everyday lives in more ways than one. You can always access the feed in your Google app on any Android or iOS device.

'Additional related content' will be shown in discover feed, relating to details about certain person, place or event. The modifications have now congealed into a single whole with Google's announcement that they are rebranding the Feed as Google Discover. It's not just new content, you may see older content that's relevant based on recent searches or what you're reading. The multi-color star icon next to the name of each topic is called the "Discover icon" and ties in with the Discover button on the bottom navigation buttons. Topic headers explain why you're being shown a particular card, tapping on which will get you more stories on that specific topic including stories and videos based on the particular subject. The new version of Collections is closely tied to Activity Cards. Now Google says it will bring the same ability to Google Images (via a feature called Lens) in the coming weeks.

Ben Gomes, vice president of Search, News and Assistant at Google, said the aim of the updates was to keeping improving the search engine for the next 20 years.

In all, using AI to enhance the way in which Google interacts with you is nothing new.

The new changes are part of Google's ongoing effort to ensure that Search works in a way that aligns with how people now search for content.

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