IHOP reveals what IHOB will stand for

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The P for pancakes is leaving us forever. "But these are new 'Ultimate Steakburgers", the website stated, with "all-natural, 100 percent USDA choice black Angus beef".

After 60 years, it seems the International House of Pancakes is sick of being known for breakfast food.

Restaurant chain IHOP officially changed it's name to IHOB Monday, surprising customers with what the new acronym stands for.

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Some people love the new change while others...not so much. All other restaurants will feature IHOb-themed elements within, but retain their original signage. The video showcases burgers with names like "Big Brunch" and "Cowboy BBQ".

"We're always going to have pancakes on the menu, we're always going to be IHOP", the company's president, Darren Rebelez, told Fox News on Monday from the flagship IHOb in Hollywood, California.

"I went to IHOP earlier and the waiter was like 'it's burgers", wrote one Twitter user on Wednesday.

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