Britain's Paralympians look ahead to Winter Olympics

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By making the content available in VR, NBC looks to appeal to a wider audience and buck the trend of declining Olympics viewership.

The 4K HDR coverage will be provided by Olympic Broadcasting Services and Japan's NHK.

Meanwhile, the Olympic facilities in PyeongChang are already waiting for the athletes.

On-Demand Highlights: Post-event, on-demand 3- to 5-minute features will be available showcasing the best moments from each event.

NBC and Intel also said that viewers will also be able to "fly through the Olympic world, tour Olympic venues and different areas throughout Korea".

In the USA, this content will be available via the forthcoming NBC Sports VR app and will permit selection of various camera angles (typically between three to six options per event) in addition to the immersive panoramic views.

The Paralympic target is for at least seven medals, compared to six in Sochi.

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However, the total installed base of VR headsets is relatively small, which could limit the effect of NBC's VR broadcasts on Winter Olympics viewership.

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The American broadcasting company says that it will be streaming 50 hours of VR coverage from a variety of games straight from Pyeong Chang, South Korea next month.

NBC has partnered with Intel to set up multiple camera pods to create interactive 360-degree VR environments.
Official confirmation from the International Olympic Committee is yet to be received.

Team GB's Chef de Mission, Mike Hay, warned there were "no guarantees in winter sport" but added: "The target of a best ever Olympic Winter Games is indicative of just how far the athletes and their National Governing Bodies have progressed over the past four years".

Hwang also outlined that "Pyeong" means peace and "chang" prosperity, in a Games South Korea hopes will provide a powerful message for peace and reconciliation.

These press releases appear as sent to Around the Rings and are not edited for spelling, grammar or punctuation.

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