Apple Apologizes for Slowing Down Aging iPhones

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Last night, Apple was forced to issue apologies to its disgruntled customers, publishing a letter saying: "We know that some of you feel Apple has let you down".

To understand how things got this bad it's important to go back to last week.

Apple has apologised to customers, weeks after it emerged it was slowing the performance of older iPhone handsets, in order to protect aging batteries.

As a result of Apple's deceptive and unlawful conduct, millions of consumers are led to believe that their iPhones have become obsolete and are consequently compelled to purchase the most recent iPhone model (s), which are now the iPhone 8 and iPhone X. Customers who choose not to or can not afford new iPhones, which generally cost several hundreds of dollars, are left with iPhones with drastically diminished performance such that they are effectively useless.

Tech giant Apple on Friday apologised to customers vexed over the involuntary slowing down of old models of the iPhone. The reports confirming throttling of performance only added fuel to the fire as it seemingly confirmed our superstition. Apple then happily took its customers' money when the customers, dissatisfied with their now-slower devices, purchased new and more expensive iPhones. This is because older batteries are unable to handle peak current draws the same way as newer iPhone models with newer batteries are able to do.

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Ideally, Apple could have been more transparent back when it introduced the feature in 2016. Instead, it chose to disclose the information only after the benchmark tests.

Apple tried to explain that there's a perfectly good reason behind the intentional phone sabotage.

The multibillion company is now offering a $29 battery replacement for the iPhone 6 and latter.

Apple explicitly represented to Plaintiffs and the public that its iOS updates are compatible with and support older iPhones, as evidenced by the fact that Plaintiffs and Class Members were prompted to install the iOS updates on their iPhones.

"First and foremost, we have never-and would never-do anything to intentionally shorten the life of any Apple product, or degrade the user experience to drive customer upgrades", the post said. Apple also said it would issue an update to iOS, its mobile operating system, to "give users more visibility into the health of their iPhone's battery, so they can see for themselves if its condition is affecting performance". It has also cut down the cost of replacing out-of-warranty battery from $79 to $29 (approx Rs 1,800), which will come into effect late January and will be applicable worldwide through December 2018.