LG announces its 2018 speaker lineup ahead of CES

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Hence, we are starting to see more such products being introduced to the world including LG ThinQ Speaker which will be making its debut at the upcoming CES 2018. The speaker combines high quality playback with built-in support for Google Assistant, allowing it to serve as a digital assistant and a personalized voice-activated interface for LG's smart home appliances.

The rest of the lineup is led by the SK10Y soundbar, a 5.1.2-channel companion to your TV with Chromecast support, Dolby Atmos processing, lossless audio and Meridian-made Height Elevation to put the sound at the level of the screen, theoretically providing extra clarity. The company on Thursday revealed that it will announce the new LG ThinQ speaker, which uses Google Assistant technology, at the CES trade fair in Las Vegas next month. What's more, the LG SK10Y is compatible with high-quality lossless audio files to perfectly recreate sound recorded in the studio. For example, the LG ThinQ Speaker can be set to turn on an LG appliance with the simple spoken command, "OK Google, talk to LG, turn on the air purifier". "Our latest lineup of audio products has been designed for those listeners who value premium sound with smart-enabled capabilities, and demonstrates how LG continues to push the boundaries on how people enjoy music and movies". Simply say "OK Google" and your request to begin playing your favorite song, podcast or audio clip from your favorite online streaming service. They also include the APT-X standard for 24-bit music over a wireless connection. Once again Meridian Audio has been brought in to tune the sound output, with LG saying they're capable of delivering "powerful and undistorted bass as well as optimising speech and vocals". According to LG these are mood lights and can be adjusted and changed according to your mood, and will also flash according to the beat. Best of all, the speaker makes no comprises on sound thanks to Meridian Audio technology. However, LG is clearly trying to avoid directly competing with the Amazon Echo, Google Home and other speakers where audio fidelity clearly isn't the top priority.

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"Sound technology has come a long way since LG introduced the first radio to the Korean market nearly 60 years ago", said Tim Alessi, head of product marketing at LG Electronics.